AI: Friend or Foe for Golf Pros?

The world has witnessed the friction that often accompanies new technology, such as robotic-assisted surgery, where some surgeons embraced the da Vinci robot for its precision while others resisted. At SWEE, we envision a future where AI and human expertise work together.

The PGA Tour Logo: Is it Still Relevant to Today’s Game?

The relevance of the PGA Tour logo warrants scrutiny. In this article, we will explore the evolution of the golf swing, and consider whether the PGA Tour logo should evolve to mirror contemporary golf techniques.

Great Putters: Our 20 Greatest Male Putters of All Time

Putting can make or break a golfer's career, separating the good from the truly great. Let’s go figure out what makes the top 20 greatest putters of all time so great.

How to Hit a Driver: Secrets for Maxing Distance

Ever dreamt of smashing those drives like a pro and watching the ball soar into the distance? Hitting longer drives can be a game-changer; a longer drive not only makes your approach shots easier but also adds confidence to your game.